Ford unveils Freestyle another interpretation of what middle-aged men think millennials want. They have come up with three “C” Cool, Capable and Connected concept but they fail to understand that we don’t like those C’s from Ford. We like making C’s instead of being made one by middle aged men. To shower some light on the same Ford came up with this for millennials – Their motto in life is to “Do Everything, & Regret Nothing” Which is exactly what millennials think about middle aged men having mid life crisis. Where they are launching a car following the herd, that they should also have a crossover hatch in their lineup and putting it across as millennials need and market trends.

Ford’s journey in India has been long but definitely not a pleasant one as to say. Their sales aren’t impressive but low manufacturing cost makes it a viable hotspot for them to use India as a base for global exports. From Make in India Ford went to Make in India for the world and now they are planning to export to North America (home of Ford) as well. Exactly how Fiat survives in India by selling engines to Maruti.

Ford India today unveiled the crossover hatchback the “Freestyle” terming it as compact utility vehicle. The crossover hatchback market in India varies from Datsun Go-Cross to Etios Cross, Polo Cross, i20 Active to Fiat Avventura. If you wonder will “Freestyle” fit in? Its a Eitos Cross sized car looking to compete with Fiat Avventura with Sales that will barely match Datsun Go-Cross. All that is said with no intention to hurt the sentiments of Toyota, Fiat or Datsun.  

The front view of Ford Freestyle has a stark resemblance to Fiat Avventura but that being said we all know how much success the crossovers hatches have had in the Indian market i.e. none, so I don’t expect this Ford to turn the market trend in India.

So what is it that Ford is trying to sell as Freestyle? Well its basically a restyled Figo with 96PS 1.2L TiVCT 3cyl petrol motor mated to 5 speed manual gearbox, which they claim is lighter, stronger and more fuel efficient and turns out 120 nm of torque as well. The car also gets Ford’s SYNC 3 infotainment with 6.5 inch touchscreen. Also on offer will be the tried and tested 1.5L TDCi diesel unit which turns out 100PS power and 215 nm of torque. You will also get a slightly tuned suspension and higher ground clearance along with TCS, ABS with EBD, uniquely tuned EPAS and ARP (Active Rollover Protection) NOTE: this is a Global unveil and the features mentioned may or may-not make it to the car when it is launched for the Indian market.

Ford will launch the Freestyle in India in the second Quarter and it will among the first few markets to get it as per Ford. Its a global product so India will serve as a market as well as the manufacturing hub for export of this product as well. In Ford’s portfolio it will be placed between Figo and Ecosport.

Ford India also took this moment to boast about how they have over 350 plus Ford repair centres in India now and its more economical to maintain a Ford even when compared to market leaders. Ford gave due credit to Make In India campaign and how they achieved over 80 percent localisation for Figo, making it easier to maintain and repair from authorised centres. Also Ford mentioned that its key focus in 2018 will be Service Experience as well as Mutual fund investments are subject to market risks. Please read the offer document carefully before investing……

26 Replies to “Ford India unveils “Freestyle” and its not improvised”

  1. Impressive internet site. A good amount of valuable facts in this article Opticals Burdwan. Now i’m giving this to some pals ans likewise discussing throughout delicious. And of course, appreciation for ones perspire!

  2. I just want to tell you that I am just very new to blogging and definitely savored you’re web site. Probably I’m planning to bookmark your website . You actually come with fantastic well written articles. Cheers for sharing with us your blog.

  3. Do you have a spam issue on this website; I also am a blogger, and I was wondering your situation; we have developed some nice practices and we are looking to exchange methods with others, why not shoot me an e-mail if interested.

  4. Hi would you mind stating which blog platform you’re using? I’m planning to start my own blog in the near future but I’m having a hard time making a decision between BlogEngine/Wordpress/B2evolution and Drupal. The reason I ask is because your design and style seems different then most blogs and I’m looking for something completely unique. P.S My apologies for being off-topic but I had to ask!

  5. It’s a pity you don’t have a donate button! I’d certainly donate to this outstanding blog! I guess for now i’ll settle for book-marking and adding your RSS feed to my Google account. I look forward to fresh updates and will share this website with my Facebook group. Talk soon!

  6. Hey! I just wanted to ask if you ever have any problems with hackers? My last blog (wordpress) was hacked and I ended up losing months of hard work due to no backup. Do you have any solutions to stop hackers?

  7. Hmm it seems like your blog ate my first comment (it was super long) so I guess I’ll just sum it up what I had written and say, I’m thoroughly enjoying your blog. I as well am an aspiring blog blogger but I’m still new to everything. Do you have any points for newbie blog writers? I’d definitely appreciate it.

  8. Have you ever thought about adding a little bit more than just your articles? I mean, what you say is valuable and all. Nevertheless think of if you added some great visuals or video clips to give your posts more, “pop”! Your content is excellent but with pics and videos, this blog could certainly be one of the best in its field. Wonderful blog!

  9. Hello! I just wanted to ask if you ever have any issues with hackers? My last blog (wordpress) was hacked and I ended up losing months of hard work due to no backup. Do you have any methods to protect against hackers?

  10. Howdy this is kind of of off topic but I was wondering if blogs use WYSIWYG editors or if you have to manually code with HTML. I’m starting a blog soon but have no coding know-how so I wanted to get guidance from someone with experience. Any help would be greatly appreciated!

  11. My developer is trying to persuade me to move to .net from PHP. I have always disliked the idea because of the expenses. But he’s tryiong none the less. I’ve been using Movable-type on several websites for about a year and am worried about switching to another platform. I have heard fantastic things about blogengine.net. Is there a way I can import all my wordpress content into it? Any help would be greatly appreciated!

  12. Hi there would you mind stating which blog platform you’re using? I’m looking to start my own blog soon but I’m having a tough time making a decision between BlogEngine/Wordpress/B2evolution and Drupal. The reason I ask is because your design and style seems different then most blogs and I’m looking for something completely unique. P.S Apologies for getting off-topic but I had to ask!

  13. Hey I know this is off topic but I was wondering if you knew of any widgets I could add to my blog that automatically tweet my newest twitter updates. I’ve been looking for a plug-in like this for quite some time and was hoping maybe you would have some experience with something like this. Please let me know if you run into anything. I truly enjoy reading your blog and I look forward to your new updates.

  14. I’m really enjoying the theme/design of your blog. Do you ever run into any browser compatibility problems? A small number of my blog readers have complained about my website not operating correctly in Explorer but looks great in Chrome. Do you have any recommendations to help fix this problem?

  15. Hi excellent blog! Does running a blog similar to this require a great deal of work? I have virtually no understanding of programming however I was hoping to start my own blog in the near future. Anyways, if you have any ideas or tips for new blog owners please share. I know this is off topic but I simply wanted to ask. Thank you!

  16. Hi! This is my 1st comment here so I just wanted to give a quick shout out and tell you I really enjoy reading through your posts. Can you recommend any other blogs/websites/forums that cover the same subjects? Appreciate it!

  17. Great website you have here but I was curious about if you knew of any message boards that cover the same topics discussed in this article? I’d really love to be a part of online community where I can get feedback from other knowledgeable individuals that share the same interest. If you have any suggestions, please let me know. Kudos!

  18. Woah! I’m really enjoying the template/theme of this website. It’s simple, yet effective. A lot of times it’s difficult to get that “perfect balance” between user friendliness and visual appearance. I must say you have done a amazing job with this. Additionally, the blog loads very quick for me on Internet explorer. Superb Blog!

  19. I am really enjoying the theme/design of your site. Do you ever run into any internet browser compatibility issues? A couple of my blog readers have complained about my blog not working correctly in Explorer but looks great in Opera. Do you have any suggestions to help fix this problem?

  20. Do you mind if I quote a couple of your posts as long as I provide credit and sources back to your website? My website is in the very same niche as yours and my users would truly benefit from a lot of the information you present here. Please let me know if this ok with you. Many thanks!

  21. I’m curious to find out what blog system you’re using? I’m having some minor security problems with my latest site and I’d like to find something more secure. Do you have any recommendations?

Leave a Reply

Your email address will not be published. Required fields are marked *